What If Starbucks Marketed Like a Church?

I have often been heard to say “if Coke acted like the church everyone would drink Pepsi” in a jocular manner.   I have been to churches that resemble the modern parable above in the past and often wondered what was going on.  This coming from someone who spends a lot of time in church! 

I can also remember that first time I entered into the church building with questions I’d like to ask.  Fortunately I wasn’t given the run around before someone gave me access to the coffee!  I need to constantly remind myself of how difficult it was to enter the church for the first time and the experiences I had there.


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